Heller Jewelers Celebrates 30 Years with 49 Crowns & Watchtoberfest

Heller Jewelers celebrated another milestone in its 30th anniversary year with a special weekend dedicated to fine watchmaking, community, and giving back.

On September 18th and 19th, Heller Jewelers welcomed guests to two signature events at its City Center Bishop Ranch showroom in San Ramon: an intimate evening with 49 Crowns on Friday, followed by Watchtoberfest on Saturday.

An Evening with 49 Crowns

Friday evening brought together 75 guests for a private celebration hosted in partnership with 49 Crowns. Guests enjoyed an elevated evening surrounded by Heller Jewelers's curated collection of luxury timepieces, with catering by Brie Grazing Boards and refreshments from Hops and Scotch.

The intimate gathering offered an opportunity for guests to connect, explore exceptional watches, and celebrate the relationships that have been at the heart of Heller Jewelers for three decades.

Celebrating Fine Watchmaking at Watchtoberfest

The celebration continued Saturday with Watchtoberfest, welcoming collectors, watch enthusiasts, and members of the San Ramon community for a day dedicated to fine watchmaking.

Guests explored an expanded selection of exceptional timepieces while enjoying seasonal food and festive drinks throughout the showroom. The event brought together the worlds of horology and community in a setting that reflected the welcoming, celebratory spirit of Heller's 30th anniversary year.

Most importantly, Watchtoberfest also gave guests an opportunity to give back. The event raised $1,540 for Always Dream, the nonprofit founded by Olympic champion Kristi Yamaguchi. Heller has proudly supported Always Dream and its mission to empower children and families, making the fundraiser a meaningful part of the weekend's celebration.

30 Years of Heller Jewelers

Together, the two events captured what Heller Jewelers has been about for the past 30 years: exceptional craftsmanship, meaningful relationships, community connection, and giving back.

"Our community has grown stronger over the last few years because of events like these. We love to see people coming together through shared values, spending time together," said Brandon Heller.

As Heller continues its year-long 30th anniversary celebration, the team is grateful to everyone who has helped make the past three decades so special.

30 years. One incredible community. And so much more to celebrate.

Here's to the next chapter.

About Heller Jewelers

Heller Jewelers is a family-owned fine jewelry and luxury timepiece retailer located at City Center Bishop Ranch in San Ramon, California. For 30 years, Heller has built lasting relationships with clients through exceptional craftsmanship, personalized service, and a deep commitment to community.